A Lesson From Bali
Information is power. You, me, ASIO, the CIA spend a lot of time gathering, analysing and evaluating data in this so-called Age of Information.
It now appears that some key people in the US had strong suspicions that Bali would be a highly probable soft terrorist target. So why weren't the right people in Indonesia and Australia aware of these strong suspicions?
The amount of time we put into intelligent information dissemination and management is miniscule, which devalues the efforts of collection and analysis.
Our inquiries show that most people have an innate tendency toward not sharing. Those who do share are motivated interestingly by:
This combined with technology give rise to spamming and information overload, and, in fact, being less informed primarily because we don't take care in what to send to whom. To be safe, send it to all to ensure no one reads it as was suggested to me by a colleague.
We will all be better informed, forewarned and forearmed if you and I follow a few valuable rules of thumb when it come to information dissemination:
These guides could have lessened the tragedy and if you employ it will enhance your communication reach.
If you are interested in more information please give us a call on +61 412 026 909 and ask to speak to one of our consultants.
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